Wednesday
Saturday
QUOTATIONS FROM THE FAST AND FRIENDLY CLOUDS!
From Vogelstein writing in Wired magazine, August 2009:
“Google is big. Very big. Its millions of servers process about 1 petabyte of user-generated data every [60 minutes]...bigness is the very point of Google...its competitive advantage-is its ability to find meaning in massive sets of data. The larger the data sets, the more potential meaning can be derived...”By the by, one petabyte (PiB) is equal to 1,125,899,906,842,624 bytes (B), and each standard byte contains eight bits (ones and/or zeros). Impressive, isn’t it?
Eric Schmidt, one of the founders of Google, repeatedly reminds his employees that Microsoft could crush Google at any moment. To wit:
“...because Microsoft is a follower, there is a concern that it could use its Windows monopoly to restrict choices”
Here's a couple from Jarvis in his What Would Google Do? book:
Note that back then, the Twitter service was only 600 days old – this is a reflection of the significantly swift adoption rate that y'all have for web services that “just work” connect you with your friends and family.“When China’s Sichuan Province suffered its horrendous earthquake in May 2008, people who felt it firsthand shared their experience via Twitter...people in the quake zone would use Twitter to update friends...If I were going through a quake, I’d want to tell family and friends that I was safe, wouldn’t you?”
What Would Google Do?:
We're enjoying the multitudes of free web applications that are being developed nowadays to "just work," with the software vendor getting out of the way.
How do some of the newer, smaller, web vendors that "give away" free online services pay their employees, though?
The Web 2.0 conundrum...
Any brilliant ideas about this?
QUOTATIONS FROM THE FAST AND FRIENDLY CLOUDS!
“Google is big. Very big. Its millions of servers process about 1 petabyte of user-generated data every [60 minutes]...bigness is the very point of Google...its competitive advantage-is its ability to find meaning in massive sets of data. The larger the data sets, the more potential meaning can be derived...”By the by, one petabyte (PiB) is equal to 1,125,899,906,842,624 bytes (B), and each standard byte contains eight bits (ones and/or zeros). Impressive, isn’t it?
“...because Microsoft is a follower, there is a concern that it could use its Windows monopoly to restrict choices”
Note that back then, the Twitter service was only 600 days old – this is a reflection of the significantly swift adoption rate that y'all have for web services that “just work” connect you with your friends and family. What Would Google Do?:“When China’s Sichuan Province suffered its horrendous earthquake in May 2008, people who felt it firsthand shared their experience via Twitter...people in the quake zone would use Twitter to update friends...If I were going through a quake, I’d want to tell family and friends that I was safe, wouldn’t you?”
How do some of the newer, smaller, web vendors that "give away" free online services pay their employees, though? The Web 2.0 conundrum... Any brilliant ideas about this?
Wednesday
WHY AIR MILES ARE NEEDED FOR WEB 2.0
In many people's view, this was the result of a combination of factors including the following:
- steep prices for software, making it prohibitive to buy from another vendor
- unique "killer" features of one title over another
- investment of intensive staff training, and costs of subsequent re-training
companies were able to come up with competitive products that were
able to quickly pull "loyal" customers away from the giants. Some of the advantages are as follows:
- low fees for software
- streamlined features to get the job done
- easy-to-learn minimal staff training
functionality, terminology, and marketing from other companies
extremely easily...(e.g. compare the glaring similarities between American Basecamp and the European iTeamwork, for
instance).
In the current environment then, with high exportability of data
records, think about how easy it would be for you to buy one software
title...
use it for a while and then say "nah, there's something better over here..."
....and quickly change vendors
(e.g. people that used Evite from Yahoo now use
Facebook for event management;
Australian Diigo quietly took over Furl for online management of bookmarks;
Delicious is contending with Yahoo and Google Toolbar for bookmarks)!
Did Web 2.0 move us into a world of low customer loyalty, copycat
features everywhere, and high migration?
For instance, there are sooo many vendors for free (and almost free) Web 2.0 software for
task management lists, todo lists, and sticky note applications,
that it boggles the mind which one to choose.
Most sane people likely just "go with the marketing flow."
How do Web 2.0 vendors retain customers? To ponder...
- "Air miles" point / discount programs to make customers reluctant about switching vendors?
- How comfortable are you with the vendor's business philosophy - are you in-tune?
- With more organizations from your industry using the same application, there may be more apt support for your specific needs, right?
- Do you keep buying more and more disparate mini applications, or just get one giant application that is much more robust?
WHY AIR MILES ARE NEEDED FOR WEB 2.0
In many people's view, this was the result of a combination of factors including the following:
- steep prices for software, making it prohibitive to buy from another vendor
- unique "killer" features of one title over another
- investment of intensive staff training, and costs of subsequent re-training
companies were able to come up with competitive products that were
able to quickly pull "loyal" customers away from the giants. Some of the advantages are as follows:
- low fees for software
- streamlined features to get the job done
- easy-to-learn minimal staff training
functionality, terminology, and marketing from other companies
extremely easily...(e.g. compare the glaring similarities between American Basecamp and the European iTeamwork, for
instance).
In the current environment then, with high exportability of data
records, think about how easy it would be for you to buy one software
title...
use it for a while and then say "nah, there's something better over here..."
....and quickly change vendors
(e.g. people that used Evite from Yahoo now use
Facebook for event management;
Australian Diigo quietly took over Furl for online management of bookmarks;
Delicious is contending with Yahoo and Google Toolbar for bookmarks)!
Did Web 2.0 move us into a world of low customer loyalty, copycat
features everywhere, and high migration?
For instance, there are sooo many vendors for free (and almost free) Web 2.0 software for
task management lists, todo lists, and sticky note applications,
that it boggles the mind which one to choose.
Most sane people likely just "go with the marketing flow."
How do Web 2.0 vendors retain customers? To ponder...
- "Air miles" point / discount programs to make customers reluctant about switching vendors?
- How comfortable are you with the vendor's business philosophy - are you in-tune?
- With more organizations from your industry using the same application, there may be more apt support for your specific needs, right?
- Do you keep buying more and more disparate mini applications, or just get one giant application that is much more robust?
TWORK...TWITTER TWEETS AT WORK
- Answer the question "What is INTERESTING?" rather than "What are you doing?"
- Use your Follow Friends to filter the most relevant Tweets for your interests.
- Retweet so that anyone Following me can use me as a filter for interesting news.
Once your Twitter account has "hundreds" of Followers, it's interesting that more and more Followers start Following you non-stop after a certain point, eh?
HOW I FIND NEWS:
My Friends' Tweets have acted like a springboard to a wealth of informative sites.
Hashtags can be used like bookmarks when I Retweet these informative sites, and I can go back through and connect these to my own work;
if I'm lucky, by the time I go back to the hashtag, others have added similar Tweets under the same hashtag.
HOW TO GET RELEVANT FOLLOWERS
If you are promoting your business, you don't really want "anyone" to Follow your business' Twitter activity. You want relevant Followers that are actually interested in becoming a customer someday, right?
For marketing purposes, Tweets need to be sent in volleys of three to eight at a time, as close to each other as possible (you might consider using 3-8 multiple Tabs in your browser to achieve this).
One pattern that still seems to attract new Followers to you:
Tweet 1: interesting business news
Tweet 2: relevant information that is Trending at the moment
Tweet 3: your advertisement, promotion, or marketing
Tweet 4: interesting news
Tweet 5: relevant information that is Trending with a Hashtag at the moment
Tweet 6: your coupon (ala Dell)
Tweet 7: personal insight
Tweet 8: interesting business news
RESULTS: This model is used by people that perform SEO and SEM, and using it will give you at least the same number of interested Followers as the number of your Tweets...
IMPORTANT: Most of your Tweets ought to include links for full articles or for marketing links.
Marketing links need to go to "painless" actions...
think email subscriptions, automatic enrollments, satisfaction guarantees, and discounted payment pages with items already "in the cart."
LIVE AND SHARE IDEAS THAT WORK
TWORK...TWITTER TWEETS AT WORK
- Answer the question "What is INTERESTING?" rather than "What are you doing?"
- Use your Follow Friends to filter the most relevant Tweets for your interests.
- Retweet so that anyone Following me can use me as a filter for interesting news.
Once your Twitter account has "hundreds" of Followers, it's interesting that more and more Followers start Following you non-stop after a certain point, eh?
HOW I FIND NEWS:
My Friends' Tweets have acted like a springboard to a wealth of informative sites.
Hashtags can be used like bookmarks when I Retweet these informative sites, and I can go back through and connect these to my own work;
if I'm lucky, by the time I go back to the hashtag, others have added similar Tweets under the same hashtag.
HOW TO GET RELEVANT FOLLOWERS
If you are promoting your business, you don't really want "anyone" to Follow your business' Twitter activity. You want relevant Followers that are actually interested in becoming a customer someday, right?
For marketing purposes, Tweets need to be sent in volleys of three to eight at a time, as close to each other as possible (you might consider using 3-8 multiple Tabs in your browser to achieve this).
One pattern that still seems to attract new Followers to you:
Tweet 1: interesting business news
Tweet 2: relevant information that is Trending at the moment
Tweet 3: your advertisement, promotion, or marketing
Tweet 4: interesting news
Tweet 5: relevant information that is Trending with a Hashtag at the moment
Tweet 6: your coupon (ala Dell)
Tweet 7: personal insight
Tweet 8: interesting business news
RESULTS: This model is used by people that perform SEO and SEM, and using it will give you at least the same number of interested Followers as the number of your Tweets...
IMPORTANT: Most of your Tweets ought to include links for full articles or for marketing links.
Marketing links need to go to "painless" actions...
think email subscriptions, automatic enrollments, satisfaction guarantees, and discounted payment pages with items already "in the cart."
LIVE AND SHARE IDEAS THAT WORK
MULTIPLE FLAVOURS OF CERTIFICATION
There are more generalized certifications for training professionals that can work hand-in-hand with virtually any software system. A few examples are as follows:
INSTRUCTIONAL SKILLS WORKSHOP (ISW) PROGRAM
The Instructional Skills Workshop (ISW) Program is a comprehensive three-tiered instructor development program that serves as the foundation for several professional development activities.
The second tier is the University Teaching Certificate (UTC) Program.
CERTIFIED TRAINING AND DEVELOPMENT PROFESSIONAL
Obtaining a CSTD designation demonstrates you have a thorough understanding of the common body of knowledge of our profession. Both the Certified Training and Development Professional (CTDP) and the Certified Training Practitioner (CTP) designations are based on the competency categories outlined in the Training Competency Architecture, commonly called the 'TCA", a common body of knowledge for the training and development profession.
TECHNICAL TRAINER CERTIFICATION
Individual trainers may pursue certification of their skills as a trainer. Applicants who are full members in good standing and have successfully completed the Advanced Train the Trainer seminar may apply to be certified as a Professional Technical Trainer (PTT) for a period of three years. Members may apply for recertification. The PTT certification is valid only for full members in good standing.
TAP LEARNING SYSTEM
The Training Foundation is dedicated to enhancing the status of L&D practitioners to that of genuine Professionals. True professions demand a credible Qualifications Framework and continuous professional development. As a career trainer, you may feel that traditional certificates in training practice, often achieved many years ago, may not reflect the full range of practical skills you need in today's fast-moving L&D world.
MULTIPLE FLAVOURS OF CERTIFICATION
There are more generalized certifications for training professionals that can work hand-in-hand with virtually any software system. A few examples are as follows:
INSTRUCTIONAL SKILLS WORKSHOP (ISW) PROGRAM
The Instructional Skills Workshop (ISW) Program is a comprehensive three-tiered instructor development program that serves as the foundation for several professional development activities.
The second tier is the University Teaching Certificate (UTC) Program.
CERTIFIED TRAINING AND DEVELOPMENT PROFESSIONAL
Obtaining a CSTD designation demonstrates you have a thorough understanding of the common body of knowledge of our profession. Both the Certified Training and Development Professional (CTDP) and the Certified Training Practitioner (CTP) designations are based on the competency categories outlined in the Training Competency Architecture, commonly called the 'TCA", a common body of knowledge for the training and development profession.
TECHNICAL TRAINER CERTIFICATION
Individual trainers may pursue certification of their skills as a trainer. Applicants who are full members in good standing and have successfully completed the Advanced Train the Trainer seminar may apply to be certified as a Professional Technical Trainer (PTT) for a period of three years. Members may apply for recertification. The PTT certification is valid only for full members in good standing.
TAP LEARNING SYSTEM
The Training Foundation is dedicated to enhancing the status of L&D practitioners to that of genuine Professionals. True professions demand a credible Qualifications Framework and continuous professional development. As a career trainer, you may feel that traditional certificates in training practice, often achieved many years ago, may not reflect the full range of practical skills you need in today's fast-moving L&D world.
Thursday
FRANKLIN COVEY'S TIME MANAGEMENT...MOBILE
the next day, you simply move the unfinished Tasks over by one day.
ALL TOGETHER NOW
With BlackBerry Calendars and Tasks, the Due Date and Name of each Task "lands" on the Calendar, next to each of your "real" Calendar appointments.
FRANKLIN COVEY'S TIME MANAGEMENT...MOBILE
the next day, you simply move the unfinished Tasks over by one day.
ALL TOGETHER NOW
With BlackBerry Calendars and Tasks, the Due Date and Name of each Task "lands" on the Calendar, next to each of your "real" Calendar appointments.









